Research Archive
Data-driven analysis of AI-generated low-quality content in advertising inventory. Each study includes methodology, confidence levels, and transparent limitations.
An empirical analysis of the rapid growth of synthetic children's content on YouTube, its characteristics, and implications for child safety.
Measuring the rapid infiltration of AI-generated images across Pinterest's visual discovery platform and its impact on content quality.
Documenting the scale and sophistication of synthetic product reviews across major e-commerce and review platforms.
The inaugural monthly AI Slop Index report measuring synthetic content saturation across digital platforms.
A comparative analysis of AI-generated content saturation across major digital platforms.
An analysis of AI-generated posts, comments, and engagement patterns on Reddit, and how synthetic participation in monetized Reddit communities affects the quality of advertising inventory on the platform.
An analysis of how the growing volume of AI-generated content in platform feeds is fragmenting human attention, reducing content engagement quality, and diminishing the value of advertising impressions served in these environments.
A comprehensive analysis of how AI-generated content is expanding the supply of low-quality display advertising inventory in the programmatic ecosystem, the structural factors enabling this growth, and the risk framework advertisers should apply to their programmatic strategies.
Measuring how AI-generated low-quality content is infiltrating search engine results and degrading information quality.
An investigation into the business models, cost structures, and revenue streams powering the AI content farm ecosystem.
An investigation into the growing ecosystem of AI-generated affiliate marketing content, the arbitrage economics that sustain it, and the resulting distortions in advertising inventory quality and consumer product research.
An analysis of how AI-generated content is fundamentally changing the economics of human attention and content discovery.
Tracking the proliferation of AI-generated political content, ragebait, and synthetic narratives in the lead-up to US midterm elections.
An examination of the rapid expansion of AI-generated recipe, home, and lifestyle content sites that are producing high volumes of low-integrity advertising inventory targeting some of the most valuable content categories in programmatic advertising.
Mapping the explosive growth of AI-powered faceless YouTube channels that generate content at industrial scale.
An investigation into how AI content generation is accelerating the proliferation of made-for-advertising (MFA) inventory, transforming the economics and scale of a long-standing challenge in programmatic advertising.
How AI-generated content is degrading the quality of human attention and engagement across digital platforms.
Investigating the structure, scale, and impact of AI-powered SEO blog networks that dominate search results with synthetic content.
The growing wave of AI-generated podcasts, audiobooks, and audio content flooding platforms with synthetic speech.
An examination of AI-scaled fake product listings, synthetic deal aggregation sites, and affiliate spam networks that are degrading the quality of online shopping environments and the advertising inventory they generate.
An analysis of how AI-generated content is beginning to appear in connected TV environments, creating new inventory quality risks for advertisers in a channel historically perceived as premium and brand-safe.
Investigating the ecosystem of AI-generated comments, replies, and engagement that create the illusion of authentic human interaction.
How AI-generated content creates new brand safety risks for advertisers and what the advertising industry should know.
The dangerous growth of AI-generated health content that presents unverified medical claims as authoritative advice.
An analysis of unauthorized brand name and trademark usage within AI-generated content farms, fake review ecosystems, and synthetic product recommendation sites, and the implications for brand owners and advertisers.
An investigation into the growing network of AI-generated local news sites that mimic legitimate community journalism while serving as vehicles for programmatic advertising revenue, and the trust and quality implications for advertisers placed in these environments.
26 reports published. New research released regularly.