Media
Press Resources
Media resources, citation guidelines, and press materials for journalists covering AI slop in advertising.
Press Resources
AiSlopData.org publishes original research on AI-generated content in advertising. If you're covering brand safety, ad fraud, content quality, or the economics of AI-generated media, our data and methodology are available for citation.
How to Cite Our Work
Standard Citation
According to AiSlopData.org, [finding]. (Source: AiSlopData.org, "[Report Title]," [Date])
AI Slop Index Citation
The AI Slop Index stood at [value] in [month], according to AiSlopData.org, [up/down] from [previous value] the month before.
Data Citation
Data from AiSlopData.org shows [finding]. The organization's [methodology] analyzed [sample description] and found [key result].
Key Information for Media
About the AI Slop Index
The AI Slop Index is a monthly composite metric measuring AI-generated low-quality content across advertising inventory. It tracks three things: Adjacency Risk (how often ads appear beside junk AI content), Brand Misrepresentation Risk (unauthorized trademark usage and fake endorsements), and Human Attention Quality (whether anyone is actually paying attention, or just being farmed for impressions).
Platform Coverage
We're building measurement across YouTube, TikTok, Meta, Pinterest, X/Twitter, and Amazon, plus programmatic display, MFA sites, and search arbitrage.
Research Areas
- Adjacency Risk — measuring how often advertising appears beside low-integrity AI content
- Brand Misrepresentation — tracking unauthorized trademark usage in AI-generated environments
- Human Attention Quality — evaluating meaningful engagement in AI-saturated inventory
Frequently Asked Questions for Journalists
Q: How do you define AI Slop? Low-quality, mass-produced content built to harvest ad impressions, not to inform or entertain. We're not tracking all AI-generated content — just the monetized junk.
Q: How reliable are your findings? Every finding ships with a confidence level, methodology description, and limitations. We publish our full methodology. We'd rather be conservative than sensational.
Q: Are you anti-AI? No. AI is producing great work across the internet. We focus on the narrow category where it's being used to mass-produce spam, scams, and trademark-exploiting garbage for ad revenue.
Q: Why focus on advertising? Because that's where the money is. The economic incentive to produce slop comes from ad revenue. Measuring inventory quality is how you follow the money.
Q: Who funds AiSlopData.org? Mobian provides the technology and research infrastructure. Research and editorial decisions are independent.
Q: Can I use your data in my reporting? Yes. All AiSlopData.org research, charts, and data may be reproduced with attribution. Please credit "AiSlopData.org" and link to the original report.
Press Contact
For press inquiries, interview requests, and custom data analysis:
Email: press@aislopdata.org
We typically respond to press inquiries within 24 hours and can pull custom data for stories on deadline.
Story Ideas
- How much advertiser money flows to AI content farms through programmatic exchanges
- The kids' content problem: AI-generated children's videos at industrial scale
- Trademark abuse in AI-generated product review and recommendation spam
- What happens to real creators when AI faceless channels flood their categories
- Platform-by-platform breakdown of where AI slop is densest
Permissions
All AiSlopData.org research, charts, and data may be reproduced with attribution. Please credit "AiSlopData.org" and link to the original report.